Ellen Velasco smiling at her laptop

Ellen Velasco

Revenue Strategist

Done-for-you content that turns your personal brand into revenue.

We create the content, run the ads, and build the follow-up that turns your brand into booked clients. You show up. We handle the rest.

Trusted by founder-led brands across coaching, consulting, e-commerce & more.

Book a call

You're posting.
But nothing's coming back.

  1. You're the bottleneck.

    Strategy, filming, editing, posting — it all runs through you. It's not sustainable, and you know it.

  2. Followers, but no clients.

    You've built an audience and a nagging sense you're not doing enough with it. The DMs are quiet. The calendar isn't filling.

  3. Leads leak the second they come in.

    No follow-up, no system. Interest goes cold before it becomes a booked call.

  4. Too many directions, no clear plan.

    There are a hundred ways to "do content," and no obvious right one. So you spread yourself thin, second-guess every post, and never build momentum.

The Founder
Revenue Engine

The founder system that turns your content into clients, built and run for you.

  1. Phase 01

    Attract.

    Content that stops the scroll and pulls the right people in.

  2. Phase 02

    Convert.

    Hooks and DM automation that turn viewers into booked calls.

  3. Phase 03

    Scale.

    Paid ads that multiply your leads, not just your reach.

  4. Phase 04

    Systems.

    Funnels and follow-up that catch every lead — so none slip through.

Book a call

Real founders.
Real revenue.

Attract

Attract · Business Coach

Morgan Nelson

1.2 Million Views in 30 Days

A business coach with a strong platform but no system tying it together.

We ran the full engine across three of his accounts at once, repurposing long-form into short-form across Instagram, LinkedIn, and YouTube.

1.2M
Views
77%
From non-followers
3
Accounts, one system
Morgan Nelson · Morgan view-count / YouTube screenshots

Attract · Entrepreneur

Rossel Taberna

From Stuck at 50K to 90K on TikTok

An entrepreneur flat at 50K despite posting consistently.

We ran a month of content testing to find what performed, hit 4 viral videos in the test run, then doubled down on the winners.

50K→90K
Followers
+40K
In 8 months
4
Viral hits in test month
Image needed from Ellen

Rossel Taberna

Please send: Rossel reel thumbnails
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Attract · E-commerce

Multitasky (Julia Xu)

Zero to 27K Followers in a Year

A startup e-commerce brand that needed website traffic from nothing.

We built product-focused content, informative stories, and reels that drove consistent traffic to their site.

0→27K
Followers
12
Months
Content bank
Image needed from Ellen

Multitasky (Julia Xu)

Please send: Multitasky IG grid / Flyport carousels
Draft placeholder — this image has not been supplied yet.

Convert

Convert · Health & Nutrition

Ash D

100 Leads a Week From Under 4,000 Followers

A gut-health nutritionist with a small account and no lead pipeline.

We ran the full engine — content plus DM automation — turning her audience into an active lead machine. No ads, no viral moment.

239K
Views/90 days
+2076%
Reach
100
Leads/week
Ash D · Ash insights + DM automation flow

Convert · Fashion

(RE)source

3 Inquiries a Day for a Gen-Z Fashion Brand

A newly launched founder whose brand didn't yet look like her market.

We fixed her branding, produced content, and built a lead magnet that generated her first 100 leads.

100
First leads
3/day
Inquiries
1
Rebrand
Image needed from Ellen

(RE)source

Please send: (RE)source grid + lead-magnet slides
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Amplify

Amplify · Info Products

Inc. 5000 Company

315+ High-Ticket Customers on Facebook Ads

An Inc. 5000 company over-reliant on affiliates and let down by past paid ads.

We built direct-response creative, set up browser + server-side tracking, and a custom real-time dashboard so the team could see performance at a glance.

315+
High-ticket customers
Profitable
At scale
Full
Tracking dashboard
Image needed from Ellen

Inc. 5000 Company

Please send: Inc. 5000 ad creatives
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Amplify · Coaching / Finance

Capital School

Nearly Doubled Monthly Revenue by Rebuilding the Ads

A capital-raising coach with cheap-looking creative, unqualified leads, and poor reporting.

We revamped the creative, refined the messaging for serious investors, and tightened targeting.

1.8→7+
MER
~$45K→~$106K
Monthly revenue
Lead quality
Image needed from Ellen

Capital School

Please send: Capital School MER graph + revenue table
Draft placeholder — this image has not been supplied yet.

Systems

Systems · Education

Roman's Creative Academy

A Full Funnel + Automations That Run the Follow-Up

A real-estate education brand that needed its entire back end built.

We built the funnel, GoHighLevel automations, contract-to-onboarding workflows, and migrated the course.

1
Funnel built
Auto
Contract-to-onboarding
Course migrated
Image needed from Ellen

Roman's Creative Academy

Please send: Roman's funnel + GHL automation screenshots
Draft placeholder — this image has not been supplied yet.

Systems · Course Creator

Mara Pereira

A $94K Launch, Full Backend Built From Scratch

An ex-Microsoft architect turned course creator who needed her whole launch run.

We built the Thinkific platform, edited every lesson, ran the community, and drove enrolments with LinkedIn + YouTube content.

$94K
Launch revenue
Full
Backend built
$0
Ad spend
Mara Pereira · Mara LinkedIn/YouTube + course stills

This works if you're ready.

This is for you if…

  • You're a founder-led brand with something real to say
  • You're willing to show up on camera
  • You want clients, not just followers
  • You're done doing it all yourself with nothing to show for it

This is not for you if…

  • You won't get on camera — it's your brand, we can't be the face for you
  • You want overnight results with zero effort
  • You're not open to following a strategy

Questions
founders ask

I've tried content before and it didn't work. Why is this different?

Most founders post consistently, see a few hit and most flop, and never know why. We research what's already winning, post to find your outliers, then deliberately double down on what works. It's a system, not guessing.

I'm already slammed. How much work is this for me?

You stay the expert. We become your team. Your part: a few hours to film, a monthly call, and quick approvals. Everything else — research, scripts, editing, posting, follow-up — is us.

Is this about followers or actual revenue?

Revenue. We build content that attracts buyers, use CTAs that drive DMs and booked calls, and set up the systems that follow up until they convert. We track leads, not vanity metrics.

I don't have time to film a month of content.

You don't have to start from scratch. Podcasts, webinars, long-form, an email archive — we repurpose what you already have into a month of content.

Do you handle the ads and follow-up too, or just content?

All of it. Phase 3 adds paid to scale your leads; Phase 4 builds the funnels and follow-up that catch and convert them. Most agencies stop at posting. We don't.

Ellen Velasco seated on a sofa in a pink outfit

Let's turn your
brand into revenue.

Book a free call. We'll map your content-to-revenue strategy and see if we're the right fit. No pressure, just a real conversation.

Book your free call

For founder-led brands ready to turn their brand into revenue.